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How to Create And Test Different Headlines
In an earlier post, I covered what to test on a sales page – your headline is perhaps the most important as it is the first thing your visitors see. And it is not just for sales pages. Learning how to create and test different headlines will also help you when you write a blog […]
Testing And Tracking Your Entire Sales Page
First, for those perfectionists out there, having an imperect sales page up and running is better than never having one up and running. Don’t allow the idea of testing and tracking your entire sales page to deter you from getting sales pages up for each of your offers. Get them up, and then start working […]
Your Business Back-End – What is it?
So far in this series, we have talked about the front end of your business – the part that is visible to your customers. But what about the business back-end – do you have a clear picture of what that is? The back-end of your business is just as important as the front end and, […]
3 Ways To Get More Traffic Targeted Into Your Funnel
For years we have heard the words, “The money is in the list.” Even after all these years, it’s still true despite all the “Email Marketing is Dead” foolishness. Most marketers still find it the most effective and cost-efficient way to reach people. With this in mind, here are 3 ways to get more targeted […]
How To Reach More People Using Multiple Funnel Entry Points
Once you’ve mapped your funnel, you should now know exactly how many entry points or customer touchpoints you offer. By mapping each of those funnel entry points to the exact ideal customer you want to attract, you can start to notice where you can create even more entry points for your customers. Remember, an entry […]
