email authentication

Why You Should Follow Email Authentication Best Practices 

Following email authentication best practices goes a long way to keep your emails from going to your subscribers’ spam folders. When you choose an autoresponder service, it’s essential to choose one that has good feedback regarding their delivery rate.  Sometimes an autoresponder service can end up with a bad reputation if it allows scammers to […]

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subscriber list

10 Fun Email Subject Line Hacks

If you want to improve your open rates, these fun email subject line hacks will help you get it done. Some of these tips you already know, some need to be used with caution, and others should almost always be included if you really want to improve your open rates. 1. Ask a Question When […]

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build your list

Create an Irresistible Opt-in Incentive to Build Your List

Building a list is essential to a successful online business, we all know that.  The question then becomes how do you build your list? Offering an opt-in gift in exchange for their email information is a common practice when building your list. People need to know more about you before they will purchase anything, so […]

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subscriber list

The Key to Building Your Business is…

Your subscriber list is the key to building your business! If you have an online business, you must have a subscriber (email) list. This allows you to keep in touch with your clients and customers.  You also have the ability to communicate with potential clients and customers. A subscriber list is a personal way to […]

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email marketing tweaks

7 Email Marketing Tweaks for a Better CTR

Everyone has their own style of email.  Some are chatty with offers thrown in here and there, some are information only, some are offers only, and some mix it up depending on the purpose of the email. Regardless of your overall style of email, if you want your subscribers to take action, don’t give them […]

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