Testing and Tracking
How to Create And Test Different Headlines
In an earlier post, I covered what to test on a sales page – your headline is perhaps the most important as it is the first thing your visitors see. And it is not just for sales pages. Learning how to create and test different headlines will also help you when you write a blog […]
11 Simple Ways To Reduce Refunds And Returns
If you look at the marketing funnel, your work does not end after the purchase. In fact, your work is just now beginning at the point of purchase. Now is the time you can make a great impression on your customer. Not only can you make them feel satisfied, but you can also reduce refunds […]
Testing And Tracking Your Entire Sales Page
First, for those perfectionists out there, having an imperect sales page up and running is better than never having one up and running. Don’t allow the idea of testing and tracking your entire sales page to deter you from getting sales pages up for each of your offers. Get them up, and then start working […]
One Time Offers Can Boost Your Income
As you work on improving your back-end, one way to do that is to add more bump offers (order bumps) and one time offers (OTOs). Not only will these types of offers help you build a longer-lasting relationship with your customers, but it will also improve your income exponentially. I know, I know – as […]
How to Calculate What Your Subscribers Are Worth
You may feel as if you’re in the dark sometimes when you have an online business that relies on email and content marketing to get the word out about your products and services. However, the truth is, you have even more power over your marketing and product creation than ever before. Why ? Because you […]
