Content Marketing
11 Steps to Creating Pillar Blog Posts Using AI
Tutorial: Creating Pillar Blog Posts Using AI If you are creating content for your blog to get organic traffic from search engines, you need to have pillar blog posts. Getting your blog ranked well takes time and effort. You need these longer blog posts that provide in-depth information about your chosen topic to get noticed. […]
How to Map Out Your Content Marketing Funnel
Regardless of the initial goal of your content, the end result you are looking for (in most cases) is getting the sale. Therefore, you also need a content marketing funnel for each entry point into your business. Map the path your prospects take from the initial interaction with your content to buying what you have […]
What’s in Your Content Marketing Plan?
With content marketing being such an important part of your business, you need to have a content marketing plan in place with clearly defined goals. Among other things, a properly executed content marketing plan will increase your brand’s reach, show credibility, promote your expertise in the subject, and educate your audience. However, to do this […]
The Basics of Content Marketing
The basics of content marketing really haven’t changed much since its inception. The only thing that changes are the tools at your disposal for making content marketing work for you. Tools like blogs, social media, email autoresponders, streaming video. Often there are multiple options for each type of tool such as Instagram versus Pinterest. Audience […]
What is Content Marketing, Exactly?
If you are new to marketing you may be wondering… Exactly What is Content Marketing? Content marketing is not an invention that started just when the internet took off. It’s been around in various forms since the beginning of marketing and advertising. You’ve seen this type of marketing in commercials, television shows, movies, and in […]
